Why is it important to define the project goals before hiring an email marketer?
Before you hire an email marketer, it's important to know what you want to achieve. Do you want more people to open your emails? Or maybe you want more people to click links and buy products. When you know your goals, it's easier to find someone who can help you meet them.
How can I clearly communicate my business values when hiring an email marketer?
Share a little about what your business does and what makes it special. Tell the email marketer what your brand stands for. This helps them create emails that match your business style and values.
What key metrics should I discuss with a freelance email marketer?
Talk about numbers that matter for email marketing, like open rates and click rates. These are important for measuring success. Discussing these metrics helps the marketer know what to focus on for your project.
Why should I set clear deadlines for email marketing projects?
Setting deadlines helps ensure the work gets done on time. If you have a sale or an event, you need the emails ready by a certain date. Clear deadlines help the marketer plan their work to meet your needs.
What are effective ways to establish communication preferences?
Decide how you want to communicate, like through emails or video calls. Agree on how often you'll check in with each other. Good communication helps make sure everything goes smoothly.
How can I ensure alignment on brand voice between my company and the email marketer?
Share examples of marketing materials you've used before. Highlight ones you think represent your brand voice well. This will help the marketer match their work to your style.
Why is it important to review a freelancer's portfolio?
A portfolio shows past work and what the freelancer is good at. By reviewing it, you can see if their style fits what you're looking for. It also gives you confidence in their skills.
What should I include in the contract or scope of work?
Outline what tasks the email marketer will do and what the final deliverables are. Mention any specific tools or methods they need to use. Having these details makes sure you both understand what the project includes.
How can I ensure the start of an email marketing project goes smoothly?
Provide all the details and materials the marketer needs upfront. This can include a style guide or login information. Being prepared helps the freelancer start the work quickly and effectively.
Why is it helpful to ask for a small test project before a full commitment?
A test project gives you a chance to see how the freelancer works. You can check if they meet your standards. It allows you to see their skills before committing to a bigger project.
Who is Contra for?
Contra is designed for both freelancers (referred to as "independents") and clients. Freelancers can showcase their work, connect with clients, and manage projects commission-free. Clients can discover and hire top freelance talent for their projects.
What is the vision of Contra?
Contra aims to revolutionize the world of work by providing an all-in-one platform that empowers freelancers and clients to connect and collaborate seamlessly, eliminating traditional barriers and commission fees.
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