How do I know if a freelance Google Ads expert is experienced?
You can look at the expert’s portfolio to see their past work. Check if they have managed ad campaigns similar to yours. Ask them about the results they achieved for those campaigns. Look for testimonials or recommendations from past clients to ensure they are trusted.
What should I include in my project scope with a Google Ads expert?
Clearly define your goals, like boosting website traffic or increasing sales. Specify the budget you are willing to spend on ads. Mention any specific platforms or locations you want to focus on, like targeting customers in California. List deliverables such as campaign reports and performance analysis.
How can I make sure our project timeline is realistic?
Discuss and agree on a timeline with the Google Ads expert before starting the project. Consider both of your schedules and other commitments. Estimate the time needed for research, campaign setup, monitoring, and optimizations. Plan for regular check-ins to stay on track.
What should I ask for in a proposal from a Google Ads professional?
Request a detailed plan that outlines their approach to achieving your goals. Ask for examples of how they will optimize ad performance and manage your budget. Require a breakdown of tasks and estimated timelines. Ensure the proposal includes how they will report progress and results.
How do I evaluate a Google Ads expert's communication skills?
Pay attention to how clearly they explain their strategies and ideas to you. Note how often and timely they respond to your queries. Assess their ability to simplify complex terms into easy-to-understand language. Make sure they are open to constructive feedback and ready to collaborate.
What should I consider about campaign optimization when hiring?
Ensure the expert has a strategy for ongoing campaign optimization. They should be willing to experiment and adjust ads for better results. Check if they use tools for tracking ad performance and gathering insights. Agree on how often they will update you on campaign changes and results.
How can I measure the success of my Google Ads project?
Set clear Key Performance Indicators (KPIs) like conversion rate, click-through rate, or cost per click. Ask the expert how they plan to track these KPIs. Ensure they have experience using Google Analytics and other measurement tools. Schedule regular updates to review progress and analyze outcomes.
How do I ensure the freelancer's goals align with my business goals?
Share your business goals and vision clearly with the freelancer. Ask them how they plan to integrate these into the Google Ads campaign. Discuss any specific audiences or regions, like targeting new customers in California. Make sure they understand your brand and values.
What questions should I ask a Google Ads expert about their strategy?
Ask them how they plan to research and select keywords. Inquire about their approach to creating ad copy and visuals. Discuss how they will manage the advertising budget effectively. Ask how they plan to track and report campaign results to ensure transparency.
How do I establish trust with a freelance Google Ads specialist?
Start by having open and honest discussions about your project needs. Be clear about expectations and deliverables from the beginning. Check their credentials, like certifications or testimonials, to build confidence in their skills. Foster a collaborative relationship by being receptive to their expert advice.
Who is Contra for?
Contra is designed for both freelancers (referred to as "independents") and clients. Freelancers can showcase their work, connect with clients, and manage projects commission-free. Clients can discover and hire top freelance talent for their projects.
What is the vision of Contra?
Contra aims to revolutionize the world of work by providing an all-in-one platform that empowers freelancers and clients to connect and collaborate seamlessly, eliminating traditional barriers and commission fees.