What information should I provide in the project brief to ensure a freelance email marketer understands my marketing goals?
When creating a project brief for a freelance email marketer on Contra, it's essential to include details about your target audience, the objectives of your email campaigns (such as lead generation, brand awareness, or sales promotions), your brand's tone and style, any specific tools or platforms you use, and key performance indicators you plan to use to measure success. This helps the freelancer tailor their approach to align with your marketing goals.
How should I structure the deliverables for an email marketing project on Contra?
To effectively structure the deliverables for an email marketing project, list out all the elements you expect from the freelancer. This might include the number of emails to be written, designed, and sent, a schedule for content drafts and revisions, segmentation strategy, automation workflows, and analytical reports. Ensure all deliverables are clear and have deadlines to keep the project on track.
What onboarding steps are important to kickstart a project with a freelance email marketer on Contra?
Onboarding steps should include sharing access to relevant marketing tools and platforms, providing brand assets like logos and images, and setting up a kickoff meeting to discuss the project's timeline, expectations, and communication channels. Being well-prepared during onboarding helps establish a strong foundation for collaboration and ensures the freelance marketer can start working efficiently.
Who is Contra for?
Contra is designed for both freelancers (referred to as "independents") and clients. Freelancers can showcase their work, connect with clients, and manage projects commission-free. Clients can discover and hire top freelance talent for their projects.
What is the vision of Contra?
Contra aims to revolutionize the world of work by providing an all-in-one platform that empowers freelancers and clients to connect and collaborate seamlessly, eliminating traditional barriers and commission fees.