Question 1

How do I define my project's scope clearly?

Accepted Answer

When hiring a blog writer, it's important to know exactly what you want. Write down your goals and what you want to achieve with the blog. This could be to entertain, inform, or promote a product. The more details you give, the better the writer can meet your needs. On Contra, you can outline all these details easily.

Question 2

What should I include in the blog writing brief?

Accepted Answer

A blog writing brief is like a map for the writer. Include who the audience is, the topic, and how long the blog should be. Think about including keywords to help with searches. In Tennessee, you may want to ask for local stories or examples to include in the blog, if it fits your audience.

Question 3

How can I ensure the writer understands my brand voice?

Accepted Answer

The brand voice is like the personality of your business. To make sure the writer gets it, share examples of past blog posts or content you like. Describe what makes your brand unique. If your business is in Nashville, you might want to include country music themes or southern charm if it fits your brand.

Question 4

How do I decide on the frequency of blog posts?

Accepted Answer

Think about how often you want fresh content. Regular posts keep people coming back. Maybe start with one blog a week or a month. In Tennessee, consider seasonal topics that might affect posting frequency, like local festivals or events.

Question 5

What kind of feedback should I give on draft blog posts?

Accepted Answer

Feedback helps the writer get better. Praise what you like and be specific about changes you want. If a blog post isn’t quite right, explain why so the writer can fix it. This way, the writer learns what you prefer and can deliver better content next time.

Question 6

What deadlines should I set for blog writing?

Accepted Answer

Deadlines are important to keep things on track. Set a clear due date for when you need the first draft and the final version. Consider a schedule that allows time for any revisions. This helps everyone stay organized and meet goals.

Question 7

How can I plan for future blog content?

Accepted Answer

Planning ahead helps you stay organized and consistent. Create a content calendar detailing what topics to cover each month. Involve your writer in brainstorming ideas, as they might have creative suggestions. Planning also allows you to tailor content around Tennessee events or trends when it aligns with your audience.

Question 8

How do I evaluate a writer's past work?

Accepted Answer

Look at samples of their previous blog posts. Pay attention to their writing style and if it matches what you want. Check if they use good grammar and make the topic interesting. On Contra, writers often have portfolios you can review which makes this part easier.

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