The Purpose and Power of a Vision Statement Slide Deck
Here's a slide deck I built for myself presenting the power and importance of a vision statement.
I presented it via Loom voice over for a small group of personal branding clients. We worked through self discovery to get them to a place to build a vision statement they could own and feel truly attached to.
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Coaching Slide Deck
This particular slide deck is being built for sports training classroom modules. It will be accompanied by voice over that encases the human connection through the online modules.
The aim was to design it to the point where if the student wanted to read it themselves or reference back to it, they could do so easily.
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Building a League from the Ground Up
I founded Citizen Strong, an adult sports and social league uniting people through recreation and design-driven community. Beyond kickball, it became a full brand ecosystem complete with bold visuals, seasonal campaigns, and sponsor partnerships.
As Founder & Creative Director, I built the identity, website, and marketing materials that fueled three successful seasons of play and partnership before COVID ended operations.
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Wildcat Nation: Donor Platform Prototype
Creative Direction • UI/UX Design • Web Prototype
Fort Valley State University’s Athletic Department wanted a digital home for its donor program, Wildcat Nation. What began as a simple website mockup evolved into a full interactive prototype demonstrating how design could drive alumni engagement and donations.
I handled information architecture, wireframing, and visual design aligned with FVSU’s athletic branding. The prototype featured tiered donor levels, sponsor visibility, and simple, high-impact calls to action.
Although the site was never launched due to leadership changes, the project remains a strong proof of concept showing how thoughtful design can turn school pride into lasting financial support.
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The Dream EP – Brand Identity Series
Creative Direction • Print Design • Web Design
What began as an album-cover task evolved into a full brand ecosystem for an independent artist: logo, typography, posters, VIP passes, merchandise, and backdrop banners. I led the identity from concept to production, giving the release the visual presence of a major label act and aligning faith, creativity and performance into one seamless experience.
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Perry Music Festival Series
Creative Direction, Production Management, Web Design, Print Design
Over ten years, I worked with the organizers of this city music festival to evolve their brand from a local event into a polished, large-scale experience.
For this season’s campaign, I led creative direction and production for all materials from sell sheets and banners to VIP passes, digital ads, and a full festival booklet. The goal was to move away from a “small-town” look and establish a unified, professional identity that reflected the festival’s growth and ambition.
My role was multiplied to creative director, production manager, print layout designer, and web designer to make sure all elements were cohesive across mediums. The results helped elevate the event’s visibility and audience experience.
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Creative Direction, Graphic Design
With Halloween around the corner. I thought this'd be a fitting post.
Design for a cinematic-style design to reimagine the phrase “Take a Stab at It” as a bold call to action.
Created for a Skool community post, it challenges viewers to stop hesitating and start creating blending risk, self-belief, and visual storytelling into one punch.
The second took on a bit more gory direction. I didn't want it to be the only option but both ended up getting the punch that was intended. Even though it was a bit darker than the first. I "took a stab at it" and succeeded.