For the past 3 months I've been part of the team building Conecta+, a platform and community for Spanish-speaking UGC creators and the brands that hire them. Today we launched, and I'm so proud of what this team pulled off together.
Something I changed about my process that made a real difference: moodboards before design.
I used to go straight into design and figure things out as I built. It usually worked out, but there was always...
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βFlorencia was amazing! She brought my vision to life and made the process seamless. She was patient, attentive, and always delivered ahead of deadlines. I especially loved starting with mood boards to capture my brandβs aesthetic.β