Adebiyi SamuelAdedayo
Helping DTC Stores Fix Conversion with High-Performing UX
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This landing page was converting at 1.8%. Three weeks after rebuild: 4.1%. What changed?
Eliminated choice paralysis with single product focus. Added trust stack above fold (400+ reviews). Rewrote copy to solve specific problems (razor burn, time waste) instead of listing...
The page prints money because it stacks persuasion, a real-user story, tight benefit blocks, proof-heavy visuals, quick FAQ wins, and a bold BFCM hook that pushes bigger bundles without feeling forced. It drives intent, kills doubt, and lifts AOV in one clean flow.
The UX is complete.
Bundle: Ratio selector unlocks mixed flavors + 25% off.
Single Case: $10 shipping penalty & 15% off subscription.
We removed friction on high-value orders and added friction on low-value ones. Every choice now drives AOV.🎯
