Lovea is a conceptual Milanese fine jewelry brand, imagined as a heritage house founded in 1920 on the principles of timeless elegance, quiet strength, and uncompromising craft. The challenge: give visual form to a brand that lives between opposites between gold and restraint, between a century of history and a woman buying her first piece today, between softness and steel.
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Lovea is a conceptual Milanese fine jewelry brand, imagined as a heritage house founded in 1920 on the principles of timeless elegance, quiet strength, and uncompromising craft. The challenge: give visual form to a brand that lives between opposites between gold and restraint, between a century of history and a woman buying her first piece today, between softness and steel.
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Atouché | Identity for handmade tableware
The brand creates exclusive handmade tableware made from natural materials (ceramics, porcelain, wood).
The metaphor of the project — "the author's mark" — is closely related to the name and reflects the author's handwriting of a master who creates art objects with his own hands.
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Atouché | Identity for handmade tableware
The brand creates exclusive handmade tableware made from natural materials (ceramics, porcelain, wood).
The metaphor of the project — "the author's mark" — is closely related to the name and reflects the author's handwriting of a master who creates art objects with his own hands.
The name — "atouché" is of French origin and means "touching", which directly refers to the manual process of creating dishes that store the warmth of hands and turn every meal into a small ritual.
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Atouché | Identity for handmade tableware
The brand creates exclusive handmade tableware made from natural materials (ceramics, porcelain, wood). Each item has small irregularities, traces of handwork, which makes it truly unique. These are not defects, but a feature that emphasizes human involvement in creation.
The metaphor of the project — "the author's mark" — is closely related to the name and reflects the author's handwriting of a master who creates art objects with his own hands. Atouché is a "living tableware" with its own history and soul.
The name — "atouché" is of French origin and means "touching", which directly refers to the manual process of creating dishes that store the warmth of hands and turn every meal into a small ritual.
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