AYA is a minimalist jewelry brand inspired by Zanzibar heritage. The idea is quiet luxury for the modern woman — gold that feels soft, organic, and everyday, not flashy.
What each project includes:
• Logo on textured paper
• Packaging (linen pouch / box)
• Jewelry flatlay (necklace, rings, earrings)
Designed as a dual identity system:
• SAGE (Day): Soft, calm, and natural — linen pouches, sage silk, organic gold for the everyday woman.
• MIDNIGHT (Night): Black matte, emerald velvet, and gold foil — the premium, powerful edition for evening.
Scope: Logo System, Packaging, Brand Colors, Art Direction
A quiet luxury brand that lives from day to night.
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PROJECT TITLE
ZAWADI - Luxury Skincare Brand | Zanzibar-Inspired Identity
DESCRIPTION
ZAWADI is a luxury skincare brand rooted in Zanzibar.
I crafted a quiet-luxury identity inspired by clove, sand, and heritage.
Scope:
• Brand Strategy & Naming
• Logo & Visual Identity (Minimal Serif)
• Packaging System (Beige, Sand, Black)
• Art Direction & Mockups
Concept: Dior meets Zanzibar - timeless, grounded, and feminine. Designed for the modern African woman who values ritual over trend.
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LUMIERE SKINCARE - Luxury Beauty Brand Identity
Description:
`Minimal luxury branding for LUMIERE Skincare. I wanted a calm, premium, and feminine identity that appeals to high-end skincare customers. Gold foil effect on textured paper.
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48
LUXE CAFE - Premium Cafe Branding
Description: Brand identity for a high-end cafe in marble and gold style. Premium, elegant, memorable.
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37