Freelance Brand Audit (Writing)s

Freelance Brand Audit (Writing)sFreelance Brand Audit (Writing)s

Projects People

Anna Gudvin · Heed Collective

pro

Brand Director & Identity Architect

$25k+: Earned

7x: Hired

5.0: Rating

472: Followers

Top

Brand Director & Identity Architect

Brand Identity for The Key

16

130

Cover image for Discover COCO: Minimalist Packaging with Intentional Design

What if minimalism isn’t less — but more intentional? This is COCO — a finished packaging system built on restraint. Clean hierarchy, deliberate typography, purposeful whitespace,reduced elements. But the key shift is here: → material becomes the design. → The aluminum isn’t just a container it defines the color, the light, the presence. A few intentional decisions: 1. Removing everything that didn’t carry meaning 2. letting hierarchy guide instead of decorate 3. treating material as the primary visual layer For me, minimalism is not less design — it’s more attention to every detail.

48

112

5.6K

Cover image for Curious: What’s missing in most

Curious: What’s missing in most brand systems, in your opinion? For me, the brand guidelines system we develop at Heed Collective (https://www.instagram.com/heedcollective_/) must be a living document — one that supports the brand in real decision-making, across teams, contexts, and moments of growth. Building structures that guide how a brand behaves, adapts, and scales across every touchpoint. What makes it work: — decision-making logic, not just rules — flexible systems, not static files — consistency with room to evolve We don’t launch brands — we build culture for humans, ethically. And one thing we always add: → Brand Culture Layer — translating strategy into how the brand speaks, acts, and shows up in the world.

1

37

122

6.6K

Cover image for It all starts with strategy

It all starts with strategy — and grows into a visual system. Our work for Specialty Coffee Cosmetics COCO began with clarity: defining positioning, tone, and the deeper narrative behind the brand. From there, the visual language emerged — not as decoration, but as a natural extension of meaning. Brand is not what you design first. It’s what you understand first. Then you build.

8

44

2K

Brand Audit (Writing)(1)

pro

Amsterdam, Netherlands

Make your brand standout

$1k+: Earned

2x: Hired

4.9: Rating

329: Followers

expert

expert

+1

Make your brand standout

22

636

Cover image for Sticker design.

Sticker design.

26

571

31

559

Cover image for Branding Guidelines

Branding Guidelines

1

24

593

Brand Audit (Writing)(4)

pro

Marketing strategist + brand storyteller

1x: Hired

5.0: Rating

5: Followers

Marketing strategist + brand storyteller

Cover image for CureValue.org Website UX and Copy Enhancement

CureValue.org Website UX and Copy Enhancement

0

20

Cover image for Full-Funnel Local Authority: Organic Search to Automated Sales

Full-Funnel Local Authority: Organic Search to Automated Sales

0

0

Cover image for Social Media Strategy for Off-Broadway Play

Social Media Strategy for Off-Broadway Play

0

15

Cover image for Integrated Marketing Campaign for Documentary Resource Suite

Integrated Marketing Campaign for Documentary Resource Suite

0

3

Brand Audit (Writing)(1)

pro

Dublin, Ireland

Your Copywriting, Naming & Branding Expert

$10k+: Earned

16x: Hired

5.0: Rating

39: Followers

Your Copywriting, Naming & Branding Expert

Cover image for Beezy

0

2

Cover image for Lab Stellar

0

2

Cover image for TOAST & TANGO

2

24

Cover image for PANTHIUM

2

32

Brand Audit (Writing)(2)

Alexander Сухач

AI Content Producer & Cinematic Artist

New to Contra

AI Content Producer & Cinematic Artist

Cover image for ryna Olkhovska — "Svitlo" (Light)

ryna Olkhovska — "Svitlo" (Light) | Official AI Visual Interpretation ✨🇺🇦 Project Description A cinematic visual journey for the original song "Svitlo" (Light) by Ukrainian artist Iryna Olkhovska. This project was a creative challenge: to translate the raw, deep emotions of the lyrics and music into a high-fidelity visual language using generative AI. The Creative Intent: Each frame is an attempt to "feel" the music and manifest it through imagery. I focused on the symbolic transition from darkness to light, using ethereal textures and rhythmic camera movements to mirror the song's soul. Special thanks to Iryna Olkhovska for the trust and inspiration! 🙏

2

130

Cover image for Dare to Be Tender" —

Dare to Be Tender" — A Concept for a French Maître Chocolatier 👨‍🍳🇫🇷🍫A cinematic AI-driven visual exploration created as a personal concept for a close friend and professional pastry chef based in France. This project bridges the gap between traditional French artisanal craftsmanship and next-generation AI cinematography. The Creative Vision: Inspired by the legendary Milka brand and the high standards of French confectionery, this film is an artistic experiment in "appetite appeal." I aimed to capture the soul of the Alps and the delicate textures of handmade chocolate, creating a visual "love letter" to the craft. This is a non-commercial, collaborative vision designed to showcase how AI can elevate the storytelling of artisanal brands.

2

127

Cover image for Peter Gabriel - Love Can

Peter Gabriel - Love Can Heal | AI Space Visual – We Must Protect Our Planet AI visual interpretation of Peter Gabriel – Love Can Heal A cosmic journey through space: leaving our fragile Earth behind and landing on a distant, alien planet. The video reminds us of the main message — we only have one home. No matter how far we fly into the cosmos, we must protect and heal our own planet. Peter Gabriel’s beautiful, dreamy song speaks about connection, love and healing even when everything falls apart. In the context of Earth today, it becomes a powerful environmental reminder: love can heal our broken world, but only if we choose to care for it. Created with Midjourney + Kling AI. 🎵 Track: Peter Gabriel – Love Can Heal (from the album i/o)

3

68

Cover image for Mona Lisa | Charlie Jeer

Mona Lisa | Charlie Jeer — AI Visual AI visual animation for Charlie Jeer’s “Mona Lisa”. Warm soul sound, saxophone, gentle vocals, and a beautiful red-haired girl as the main character. Ideal for a chill evening.

1

26

Brand Audit (Writing)(2)

Ibadan, Nigeria

eBook Ghostwriter & Editor | Proofreading & Formatting

New to Contra

eBook Ghostwriter & Editor | Proofreading & Formatting

Cover image for eBook Formatting & Publishing Preparation
Description:
This

eBook Formatting & Publishing Preparation Description: This project highlights my eBook formatting and publishing preparation services, focused on creating clean layouts and reader-friendly designs that meet professional publishing standards. I format manuscripts to ensure consistency, readability, and compatibility across platforms, including Kindle and EPUB. The final output is structured, polished, and ready for digital publication. Services demonstrated: Clean, professional eBook layouts Publishing-ready formatting Kindle & EPUB optimization Consistent structure and spacing

0

20

Cover image for eBook Proofreading & Formatting
Description:
This project

eBook Proofreading & Formatting Description: This project showcases my proofreading and formatting work for eBooks prepared for Kindle and PDF publication. The focus is on accuracy, clean layout, and professional presentation. I review content carefully to correct grammar, spelling, punctuation, and formatting issues while ensuring consistency across the entire document. The result is a reader-friendly eBook that is clean, organized, and ready for publishing. Services demonstrated: Thorough proofreading Professional eBook formatting Kindle and PDF readiness Layout consistency and quality control

0

25

Cover image for Professional eBook Ghostwriting and Editing Services

eBook Ghostwriting & Editing Description: This project highlights my eBook ghostwriting and editing services, where I help clients turn ideas, notes, or rough drafts into clear, well-structured, and engaging eBooks. I handle the full writing process, including content development, line editing, and rewriting to ensure clarity, consistency, and a professional tone. The final manuscript is polished and prepared to meet publishing standards. Services demonstrated: Complete eBook ghostwriting Editing and line rewriting Content refinement and structure Publishing-ready manuscripts

0

30

Cover image for Available for new projects 🚀
I

Available for new projects 🚀 I help businesses with writing, editing, proofreading, website design, and e-commerce setup focused on clean work, fast delivery, and real results. If you need professional content or a website/store that converts, I can start immediately. 📩 Message me to get started this week. #freelancer #contra #webdesign #ecommerce #writing #copywriting #contentcreator #smallbusiness #startups #digitalservices #hireafreelancer #remotework

0

26

Brand Audit (Writing)(3)

Coimbatore, India

Culture-first Studio: Strategy, Socials & Video Production

New to Contra

Culture-first Studio: Strategy, Socials & Video Production

Brand Book - Naaval Properties

0

5

Brand Book - Kaapi Stop

0

3

Cover image for Campaign Strategy - Real n Rare

Campaign Strategy - Real n Rare

0

4

Cover image for Case Study- Boomerang

Case Study- Boomerang

0

5

Brand Audit (Writing)(2)

pro

Brand Strategist & Copywriter for DTC Brands

$25k+: Earned

3x: Hired

5.0: Rating

137: Followers

Brand Strategist & Copywriter for DTC Brands

Cover image for This project had my heart

This project had my heart 😌 I had the absolute JOY of working with SpokesPup, an inclusivity-focused pet brand. They had a brilliant product but needed repositioning to reach more dog owners. Plus I'm obsessed with their mission: every dog deserves a voice. I worked on: - Brand Strategy - Messaging - Brand Voice This one reminded me why I love repositioning work. Taking something functional and giving it emotional weight. The insanely talented @Sabrina Polanco brought this world to life visually 💛

1

39

120

1K

Firstly Brand Repositioning and Naming

7

80

SpokesPup | Brand Strategy, Messaging, Tone of Voice

1

4

55

ForKeeps Brand Strategy, Messaging & Naming

45

505

Brand Audit (Writing)(1)