Freelance Copy Strategists in VirginiaFreelance Copy Strategists in Virginia
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Helen Heidel's avatar
Helen Heidel
proVirginia, USA
Brand Strategist & Copywriter for DTC Brands
$25k+
Earned
3x
Hired
5.0
Rating
150
Followers
Brand Strategist & Copywriter for DTC Brands
Cover image for ForKeeps Brand Strategy, Messaging & Naming
ForKeeps Brand Strategy, Messaging & Naming
46
522
Cover image for This project had my heart
This project had my heart 😌 I had the absolute JOY of working with SpokesPup, an inclusivity-focused pet brand. They had a brilliant product but needed repositioning to reach more dog owners. Plus I'm obsessed with their mission: every dog deserves a voice. I worked on: - Brand Strategy - Messaging - Brand Voice This one reminded me why I love repositioning work. Taking something functional and giving it emotional weight. The insanely talented @Sabrina Polanco brought this world to life visually 💛
1
39
120
1.5K
Cover image for Firstly Brand Repositioning and Naming
Firstly Brand Repositioning and Naming
9
119
Cover image for SpokesPup | Brand Strategy, Messaging, Tone of Voice
SpokesPup | Brand Strategy, Messaging, Tone of Voice
1
4
67
Copy Strategist(1)