The Lucra Brandbook
The brandbook is the least glamorous deliverable and the most important one.
It's the document that makes every future decision faster, the one a new hire, a freelancer, or an internal marketing team can open and immediately know how the brand should look, sound, and behave. Good brand work isn't just a nice logo. It's a system someone else can run without you in the room.
A look inside a recent brandbook.
PoW - https://contra.com/studioduo
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Kellua (https://kellua.framer.website/) — Think Together, Not in Tabs
Most websites are built page by page.
Kellua is built space by space.
Kellua is an infinite canvas Framer template that turns your website into a shared environment — where ideas live visually, users explore freely, and website visitors display in real time.
This was a fun one! We designed and built GEEIQ's Framer site from the ground up for their rebrand — complete with custom animations showcasing the virtual worlds they cover.