The Ordinary Glycolic Acid: Multi-Use Product Demo (UGC Spec Ad)
A self-shot, self-edited UGC spec ad for The Ordinary's Glycolic Acid Toning Solution, reframing a face-focused product as a full-body skincare solution. Built to full ad-structure: emotional hook, problem framing, product reveal, four-part use-case demo, and CTA, with continuous voiceover, custom text cards, and pacing designed for Reels/TikTok algorithms. Self-directed end-to-end: concept, shooting, script, editing, and color correction.:
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I’m developing a comprehensive Pinterest strategy designed to help creators, entrepreneurs, and small businesses grow their audience, drive traffic, and increase engagement. This project showcases how I plan, design, and schedule pins, optimize SEO, and leverage content to convert Pinterest users into followers and customers. It’s a practical demonstration of my ability to combine creative visuals with data-driven marketing strategy, providing actionable insights for anyone looking to build a strong presence on Pinterest.
https://ca.pinterest.com/pin/1082130616737580163/
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