Freelance Graphic Designers in SorocabaFreelance Graphic Designers in Sorocaba
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Gabriel de Castro's avatar
Gabriel de Castro
Sorocaba, Brazil
Art director and graphic designer. +10y XP.
35
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Art director and graphic designer. +10y XP.
Cover image for I developed the branding for
I developed the branding for DICEO — a German company built around the concept of transforming data into meaningful, actionable information. DICEO stands for Data and Information Cycle for Elevator Optimization, and the entire brand was designed to reflect this core idea: collecting, organizing, and cross-referencing data from elevators to generate smarter, more efficient solutions. The visual identity is rooted in this logic. The logo is constructed from two integrated data blocks, creating an intersection that forms the letter “D” — a direct representation of data connection and information flow. This geometric approach reinforces the idea of structure, precision, and intelligence behind the system.
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Cover image for Submission for #levelupwithbubble App Name:
Submission for #levelupwithbubble App Name: STUDYO Category: Education & Learning Live Link: https://gabrielcastrodias.bubbleapps.io/version-test The STUDYO prototype starts with a simple idea: what if learning worked more like thinking? Instead of linear formats, STUDYO organizes knowledge through connections. From a single topic, AI generates a structured mind map, revealing key concepts and their relationships. Each node opens layered content — from summaries to deeper explanations, supported by images, videos, and curated references. STUDYO also introduces a collaborative layer. Existing maps can be reused, expanded, and reorganized, allowing knowledge to grow over time through contributions. Flexibility is central. Users can reshape structures, move ideas, and define their own way of learning.
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Cover image for A personal art direction and
A personal art direction and graphic design study inspired by the football club Corinthians. Concept: “Cidade Cinza” The idea explores the symbolism behind black and white — the club’s iconic colors — blending into grey as a metaphor for unity. Just like a city where different stories, cultures, and people coexist, the project connects the team’s visual identity with the diversity of its supporters. Through bold typography, compositions, and the fusion of black and white elements, the visual language creates a “grey city” where differences merge into collective strength. This is a personal creative exploration of how graphic design and art direction can translate identity, city culture, and unity through the symbolism of color.
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Cover image for A personal branding study for
A personal branding study for a luxury resort concept called Botanique. This project explores a visual identity designed to express refinement, calm, and deep connection with nature. The concept positions Botanique as a destination where time slows down and relaxation becomes the central experience. The branding is built around elegant typography, organic shapes, and a restrained visual language, creating a sense of sophistication and serenity. Soft compositions and natural-inspired elements reinforce the idea of a place designed for rest, balance, and quiet luxury. The goal was to craft an identity that communicates Botanique not just as a resort, but as a sanctuary for relaxation and wellbeing. This is a personal creative exploration of how branding can translate tranquility and refined hospitality into a visual system.
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