Projects using Google Docs in Lagos IslandProjects using Google Docs in Lagos IslandGiving a Local Business the Digital Glow Up It Deserves
For the #GiveItAGlow challenge, I chose FACE FOUNDRIÉ, a beauty and skincare business with an existing online presence, and reimagined how customers experience the brand online.
Before
(https://facefoundrie.com/)
Their website shared the right information but left room for a more modern, streamlined customer journey. Visitors had to navigate through multiple pages to find treatments, compare services, and book appointments, with little personalized guidance along the way.
After
https://glow-foundry-lab.base44.app/
Using Base44, I designed and built a fully responsive website focused on simplicity, elegance, and conversion.
The new experience includes:
✨ A premium, mobile first design
✨ Clear service discovery for facials, brows, lashes, and skincare
✨ A redesigned membership experience
✨ Faster and more intuitive appointment booking
✨ An AI powered Skin Expert that helps customers choose the right treatment based on their skincare goals
Automation
To create real business value, I implemented an AI Superagent that answers frequently asked questions, recommends treatments, guides customers through the booking process, and reduces repetitive customer support. I also added automated appointment confirmations and lead capture to streamline communication and improve the customer experience.
This project demonstrates how thoughtful design and automation can help local businesses save time, improve customer engagement, and create a more memorable digital experience.
Thanks to @Base44 and Contra for creating a challenge that encourages builders to solve real world problems for local businesses.
Live Project: https://app.base44.com/apps/6a51a420059fd812079ffd54/editor/
Walkthrough: https://drive.google.com/file/d/1AEUcqtf30oFru8UyU9K1flmqNwyD-w5G/
#GiveItAGlow #Base44 #Contra #WebDesign #UIDesign #Automation #ArtificialIntelligence #SmallBusiness #CustomerExperience #NoCode #AI #UXDesign How We Reduced Meta Ad Costs While Improving Results
Every business wants more leads and sales—but not at the expense of rising advertising costs.
One of our recent clients, Vitality Vibes, approached us to improve the performance of their Meta advertising campaigns. The objective was straightforward: generate better results while lowering customer acquisition costs.
After optimizing campaign structure, audience targeting, creative strategy, and performance tracking, we were able to improve campaign efficiency and reduce advertising costs while maintaining stronger overall performance.
Here's what the client had to say:
"Looking for a professional to help you run profitable Meta Ads, Oluwaseun is one of the best. He made our Meta Ads cheaper with better results. Thank you." — Vitality Vibes ⭐⭐⭐⭐⭐
Results like these aren't achieved by simply increasing ad spend. They're the outcome of data-driven optimization, continuous testing, and a strategy focused on profitability rather than vanity metrics.
What I Help Businesses Achieve
• Lower cost per acquisition (CPA)
• Higher return on ad spend (ROAS)
• Better campaign structure
• Smarter audience targeting
• Increased conversions
• Scalable Meta Ads growth
Whether you're an e-commerce brand, retail business, hospitality company, or service provider, my goal is simple: help you turn advertising spend into measurable business growth.
If you're looking for a Meta Ads specialist who combines performance marketing with SEO and digital growth strategy, I'd be happy to discuss your project.
Let's build campaigns that scale profitably.
#MetaAds #FacebookAds #InstagramAds #PerformanceMarketing #DigitalMarketing #LeadGeneration #BusinessGrowth #MediaBuying #MarketingStrategy #Contra 
