Freelancers in GrandvilleFreelancers in Grandville
ProjectsPeople
Kristopher Loveland's avatar
Kristopher Loveland
pro
Grand Rapids, USA
Building high-impact systems for AI Brand Ambassadors.
New to Contra
Building high-impact systems for AI Brand Ambassadors.
Cover image for Fusing 20 years of design
Fusing 20 years of design expertise with state-of-the-art AI, I directed and produced this immersive visual narrative to define the Bad Santa Experience. By synthesizing custom-engineered musical scores with high-fidelity Kling AI video generation, I’ve crafted a brand identity rooted in Mesmerizism—using grit, neon, and nostalgic archetypes to evoke a specific psychological atmosphere. This project showcases my ability to lead as an AI Brand Ambassador, translating a complex, multi-sensory concept into a scannable, mobile-optimized asset that bridges the gap between digital content and a tangible business "vibe."
3
3
107
Cover image for Elevate Your Brand with AI-Driven Visual Storytelling Expertise
By leveraging over 20 years of expertise in photography and graphic design, I directed this high-impact vertical ad to demonstrate the power of AI-integrated branding. My approach utilized Neural Archetypes to shift the narrative of a service-based business—The #2 Crew—from the logistics of waste removal to the emotional freedom of the human-animal bond. By seamlessly blending AI-generated assets with high-fidelity stock footage, I’ve translated a functional service into a premium visual experience, proving that even the most "grounded" industries can achieve a sophisticated digital presence through strategic creative direction.
1
23
Cover image for The Architect of Brand Evolution:
The Architect of Brand Evolution: Neural Archetypes The future of branding isn't just automated—it’s architected. ​I created this short film using CapCut Video Studio to demonstrate how AI can bridge the gap between abstract brand values and tangible psychological impact. By moving beyond generic prompts and focusing on Neural Archetypes, we can create digital ambassadors that don't just "post," but truly resonate. The Workflow Breakdown • Ideation: Leveraged the AI Video Studio workspace to structure the narrative shift from The Disruptor (Market Friction) to The Sage (Brand Legacy). • Visual Strategy: Used the built-in storyboard to lock in the 9:16 vertical aesthetic, ensuring high-fidelity textures in the obsidian and marble finishes to represent strength and wisdom. • Refinement: Integrated my 20 years of art direction experience to ensure the lighting and "shattering" transitions felt cinematic, not just generated. Why Systems Matter: Automation is already everywhere. To stay ahead, we must master the systems behind the content. This project represents the intersection of AI Brand Ambassadorship and Mesmerizism—turning digital content into a strategic business asset. ​#capcutvideostudio #AIBranding #NeuralArchetypes #LuminaryLightworks #TheArchitect
2
158
Cover image for Vanguard Prime – The Architect’s
Vanguard Prime – The Architect’s Philosophy The Brief • The introduction of Vanguard Prime, the primary human-AI bridge for Luminary Lightworks. This project translates the "Forest Friend" philosophy into a professional mission statement, emphasizing high-leverage collaboration over traditional "gig" work. The Solution • Philosophical Positioning: Articulated the core principles of Luminary Lightworks—prioritizing long-term relationships and using the "No" filter to strip away friction and complexity. The Result • A definitive brand-anchor piece that establishes trust and outlines the "SOP" of how the Architect works, successfully bridging the gap between digital content and business results.
1
2
105
Sean Marcucci's avatar
Sean Marcucci
Holland, USA
Small business tech partner for websites and IT support
New to Contra
Small business tech partner for websites and IT support
Cover image for I recently helped a client overhaul their small business IT ...
I recently helped a client overhaul their small business IT stack. The work included cleaning up their Active Directory, tightening security, reorganizing shared drives, and improving their onboarding workflow. I also introduced some lightweight automation to reduce repetitive tasks and make day to day support easier. It has been rewarding to see how a few well planned changes can remove friction for an entire team.
25
171
Cover image for I’m in the middle of a Microsoft 365 migration for a small b...
I’m in the middle of a Microsoft 365 migration for a small business client. This project includes user onboarding, email and file migration, policy cleanup, and security upgrades like MFA and conditional access. I’m also standardizing their device setup and rolling out clear documentation so the team can work more efficiently once everything is moved. It has been a great opportunity to combine hands-on support with process improvement.
11
104
Cover image for I’m also working on a personal project called Doom With a Br...
I’m also working on a personal project called Doom With a Broom, a small game I am building as both a practice piece and a portfolio project. The player takes on the role of a janitor who wakes up from a nap in his favorite broom closet only to discover that the ship has been overrun by aliens and rogue robots. Armed with his trusty mop, he has to fight his way to the docking bay and escape. Right now the game is in a text based phase while I focus on building solid mechanics. I have the basic framework in place, including a simple UI, player and enemy classes, combat logic, and button driven events that log action messages. Phase two will introduce graphics and a more polished interface as I continue to iterate on the design.
13
106
Cover image for I’m excited to share a project I have in progress right now....
I’m excited to share a project I have in progress right now. I’m building a full website for Sashay’s Boutique, a fashion-forward shop that offers chic styles at affordable prices. I’m creating a clean, modern, mobile-first design that gives the brand a fresh online presence and makes browsing easy and enjoyable. The project has been a lot of fun to work on so far, and I’m looking forward to sharing more as it comes together.
1
28
Alex 's avatar
Alex
Kentwood, USA
Web developer/designer
Web developer/designer
Cover image for Smokerz Depot V West Product Links Project
Smokerz Depot V West Product Links Project
0
3
Cover image for Smokerz Depot V West Product Links
Smokerz Depot V West Product Links
0
1
Cover image for Smokerz Depot V West Product Links
Smokerz Depot V West Product Links
0
1
Placeholder project card media
View more →
Katie Valtchev's avatar
Katie Valtchev
Grand Rapids, USA
Writer and Social Media Strategist
New to Contra
Writer and Social Media Strategist
Cover image for Every copywriting project is fun and exciting in its own way...
Every copywriting project is fun and exciting in its own way, but this one particularly stands out! We created ad copy for a laser and wax bar that was inspired by Dr. Seuss and fit for a fun brand. Here are the results: #copywriting #adcopy #dtc
1
21
Cover image for I interviewed committee members to write a story on why a lo...
I interviewed committee members to write a story on why a local non-profit received an award for its efforts regarding the childcare desert in Isabella County. Read it here: https://www.mpacf.org/news/childcare-champion-award #copywriter #writer #article
2
41
Cover image for Starting from scratch, I interviewed the owner of GM Cleanin...
Starting from scratch, I interviewed the owner of GM Cleaning Services to learn more about the technical aspects of his services, why his business stands above the competition, and how he provides additional value for his clients. The resulting website copy (https://gmcleaningservices.ca/) speaks to his target audience, educating them on the range of services he offers and why his company is the right choice over his competitors. #copywriter #website #writer #websitecopy
17
129
Cover image for There's no better feeling than finding the right words! The ...
There's no better feeling than finding the right words! The new tagline for GDM (https://gdm-inc.com/) needed to fit its existing acronym while also explaining the meaning behind its data services. "Giving Data Meaning" fit both of those needs perfectly. #copywriting #tagline
2
37
Jenna May's avatar
Jenna May
Grand Rapids, USA
Timeless branding for forward-thinking businesses
1x
Hired
Timeless branding for forward-thinking businesses
Cover image for Drip Espresso Bar
Drip Espresso Bar
0
10
Cover image for Studio 52 Brand Design
Studio 52 Brand Design
0
14
Cover image for Ugly Threads Brand Design
Ugly Threads Brand Design
0
17
Placeholder project card media
View more →