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May | Brand designer & strategist's avatar
May | Brand designer & strategist
proGroningen, Netherlands
Creating strategic brands with brains & personality
$1k+
Earned
3x
Hired
5.0
Rating
186
Followers
TOP_INDEPENDENT

Top

KITTL_EXPERT

expert

Creating strategic brands with brains & personality
Cover image for MIDDAY | Campaign & Art
MIDDAY | Campaign & Art Direction MIDDAY was positioned as a habit brand rather than a special-occasion destination. The campaign language is direct, playful and grounded in the reality of a busy day. Good food, made properly, without turning lunch into a whole performance. Not the place you save for someday. The place you return to every Tuesday. Soon a deeper take and look in this personal project. MIDDAY may not be a real sandwich bar yet, but the concept is ready to leave the mockups whenever someone wants to open the doors. Lunch. Handled.
11
62
3.6K
Cover image for MIDDAY | Visual Identity System The
MIDDAY | Visual Identity System The MIDDAY identity was designed to work hardest in the everyday touchpoints, from menus and receipts to signage and takeaway moments. A compact colour palette, oversized typography and loose illustrated assets keep the brand recognisable while giving it enough flexibility to feel relaxed, playful and human. A system made for real lunch breaks, not just polished mockups. Last part before the case study on this personal project. It may only exist in mockups for now, but the brand is ready whenever someone wants to make it real.
14
53
8.1K
Cover image for MIDDAY | Sandwich Bar Brand
MIDDAY | Sandwich Bar Brand Identity A self-initiated brand identity for MIDDAY, a contemporary sandwich bar built around one simple idea: everyday lunch should still feel worth looking forward to. The identity combines bold editorial typography, warm lifestyle photography and familiar deli-inspired details to create something considered, approachable and easy to return to. Your 12:30 deserves better. more posts on this one in the upcoming days!
11
49
2.4K
Cover image for BLAIRE Part 3. A closer look
BLAIRE Part 3. A closer look at the packaging system behind the concept. The collection was developed around sculptural forms, coated aluminium finishes, and a restrained visual language that allows the materials to do most of the work. Rather than relying on loud branding, the focus was placed on silhouette, proportion, and subtle typography to create products that feel considered both on shelf and in hand. The result is a skincare and beauty collection that balances softness with structure through a cohesive family of vessels, cartons, and material finishes. The full case study will be shared soon.
4
22
536
Adobe Photoshop(21)
Jeroen van Eerden's avatar
Jeroen van Eerden
proGroningen, Netherlands
Design that beats the competition.
$1k+
Earned
2x
Hired
5.0
Rating
60
Followers
Design that beats the competition.
Cover image for De Nieuwe Gemeente - Church Branding
De Nieuwe Gemeente - Church Branding
2
25
Cover image for Cyfrin Logo & Visual Identity
Cyfrin Logo & Visual Identity
3
50
Cover image for Perspective Logo Redesign
Perspective Logo Redesign
2
122
Cover image for Revolve - Logo & Visual identity
Revolve - Logo & Visual identity
1
71
Adobe Photoshop(4)
Pixel Masters's avatar
Pixel Masters
Groningen, Netherlands
Design studio for branding and websites
Design studio for branding and websites
Cover image for Retro Motorcycles | Branding
Retro Motorcycles | Branding
1
6
Cover image for Inner Cabala| Custom Merch Illustration
Inner Cabala| Custom Merch Illustration
2
10
Cover image for Inner Cabala | Logo Design
Inner Cabala | Logo Design
1
11
Cover image for Gisou Website Redesign | Figma
Gisou Website Redesign | Figma
1
4
Adobe Photoshop(3)
Gert van Duinen's avatar
Gert van Duinen
proGroningen, Netherlands
Lead Design Director / Logo & Brand Identity Design
6
Followers
Lead Design Director / Logo & Brand Identity Design
Cover image for Liquid Special K - Logomark
Liquid Special K - Logomark & Packaging
3
72
Cover image for Premium Hide Selection Leather Mark
Premium Hide Selection Leather Mark
1
3
105
Cover image for Gymvikings
Gymvikings
1
4
Cover image for Had the pleasure to work
Had the pleasure to work on a cool custom identity design for another creative agency to improve their visibility, recognition and effectiveness. Based in the Netherlands, Buro Brein (https://burobrein.nl/) is a creative agency that helps businesses build and grow their brand through a clear, integrated approach combining strategy, design, websites, and online marketing. They work closely with clients to define positioning, create visual identities, develop functional websites, and drive growth with practical, results-oriented solutions.
1
3
84
Adobe Photoshop(4)
Lennart Breel's avatar
Lennart Breel
Groningen, Netherlands
Logo & type designer from the Netherlands
Logo & type designer from the Netherlands
Cover image for Various logo designs
Various logo designs
0
31
Cover image for Branding & Illustration
Branding & Illustration
0
35
Cover image for Custom victorian logotype
Custom victorian logotype
0
41
Cover image for Custom logotype
Custom logotype
0
41
Adobe Photoshop(1)
Roosmarijn Jongstra's avatar
Roosmarijn Jongstra
Leeuwarden, Netherlands
Multi-Talented Brand Designer 🔥
Multi-Talented Brand Designer 🔥
Cover image for Brand photography
Brand photography
0
8
Cover image for Mock-ad
Mock-ad
0
12
Cover image for FocusCreatief Logo
FocusCreatief Logo
0
13
Placeholder project card media
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Adobe Photoshop(1)