Freelance Art Directors in Charlotte
Freelance Art Directors in Charlotte
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Austin Scott
Charlotte, USA
Break-through campaigns, design, motion graphics
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Break-through campaigns, design, motion graphics
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Breakthrough Brand Campaign
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7
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Immersive Website Redesign
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6
0
Innovative Social Media Campaign
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3
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(3)
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Olena Zaitseva
Charlotte, USA
Award-winning Brand Designer
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Award-winning Brand Designer
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IRIS Coffee: Conceptual Branding & Packaging :: Behance
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4
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Personal Branding
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3
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FUND Seed's package and branding concept :: Behance
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7
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Branding for MIMA FILMS :: Behance
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5
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(7)
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Chelsi Architzel
pro
Charlotte, USA
Experienced Brand and Graphic Designer
5.0
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Experienced Brand and Graphic Designer
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I designed Right Time Classic Lager to feel like a "new classic," leaning into vintage-inspired typography and a warm, tri-color palette to establish an immediate sense of heritage and reliability. The goal was to create a "Most Premium Lager" identity that felt both timeless and approachable, using bold, dimensional lettering to command attention on the shelf.
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For the ELLE by me x Premier Yarns Costco exclusive, I designed high-volume retailer packaging that translates luxury fashion into an accessible, bulk-format experience. I focused on clean, high-contrast typography and strategic window placements to showcase the premium textures and "runway-inspired" palettes, ensuring the brand maintained its high-fashion editorial feel while meeting the rigorous shelf-readability and durability requirements of a warehouse environment.
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I designed a promotional flyer for Vet Adventures that uses a clean, organic layout to connect veteran families with outdoor recreation in the Smokies. By balancing scenic photography with clear service hierarchies and patriotic messaging, I created an inviting visual system that highlights both the adventure and the mission-driven heart of the business.
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To elevate the Eden Brothers brand when aiming to ramp up marketing in preparation for Spring Dahlia Pre-sales, I moved away from standard e-commerce layouts in favor of a "living gallery" concept. By pairing the brand's established colors, such as a deep moss-green palette with ornate gold frames, I designed both email and social paid creative that transforms something as simple as seasonal flower tubers into a curated masterpiece, drawing the viewer and enticing them to shop now. This visual identity balances the wild, organic beauty of the dahlias with a structured, architectural typeface for a high-end, professional finish.
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47
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