Projects in Los AngelesProjects in Los AngelesMemory Vault is an original product concept I developed from idea through sourcing, packaging, ecommerce and wholesale positioning. The concept combines physical keepsakes with hidden USB-C storage, allowing customers to preserve photos, videos and other digital memories inside a tangible product.
I developed the product formats, sourcing strategy, supplier coordination, packaging, pricing, branding, ecommerce presentation and go-to-market approach. The line has included ornaments, keychains, magnets, displays and power-bank concepts designed for destination retail, nonprofits, events and specialty gift markets.
This project reflects how I approach product development: start with the customer need, build the product around it, then connect sourcing, packaging, pricing, branding and sales into one practical path to market.
Live site: memoryvaultusb.com (http://memoryvaultusb.com) 
