Projects in VadodaraProjects in VadodaraUnwrap The Joy — Brand Identity & Packaging System
I recently developed a comprehensive brand identity and packaging system for a chocolate and peanut-based product line, designed to create strong visual differentiation and a memorable consumer experience.
Project Objective
To establish a cohesive brand that enhances product appeal through clear positioning, consistent design language, and scalable packaging, aligned with modern D2C market expectations.
Scope of Work
Brand Identity Development
Defined a distinctive brand name and positioning: Unwrap The Joy
Designed a cohesive typography system for clarity and brand personality
Established a consistent color palette aligned with product category
Packaging Design System
Developed packaging for multiple formats, including bars, cups, and wrappers
Incorporated ingredient-driven illustrations for intuitive visual communication
Structured layouts for clear branding, nutritional information, and product details
Product Visualization
Created high-quality product mockups for marketing and presentation
Focused on realistic textures and material representation
Developed lifestyle-oriented visuals to strengthen brand storytelling
Design System & Scalability
Ensured consistency across all brand touchpoints
Built a scalable system for future product extensions
Optimized designs for both physical retail and digital platforms
Key Consideration
The design approach is based on the understanding that consumer products succeed not only through quality, but through visual identity, clarity, and brand recall.
Outcome
A structured and market-ready brand system that is:
Visually distinctive
Strategically aligned
Scalable and implementation-ready 🎵 Introducing Aura Music — an AI-powered music streaming experience designed to make music discovery feel alive.
For the Google Stitch Challenge, I wanted to explore how AI-native design tools can help transform a simple idea into an immersive product experience faster than traditional workflows.
Using Google Stitch, I started with a text prompt and rapidly generated a complete mobile app concept. I then iterated on the design using Stitch's AI-powered in-place editing workflow, refined user flows, enhanced the visual experience, and created a futuristic interface focused on discovery, personalization, and interaction.
✨ Key Features:
• AI DJ Assistant
• Mood-Based Music Discovery
• AI Playlist Generation
• Dynamic Visual Experiences
• Social Listening Rooms
• Interactive Music Universe Exploration
One of my goals was to align with the challenge theme, "Build interfaces that feel alive." The result is a modern music platform where users can discover music through immersive interactions rather than traditional browsing.
🔗 Project Link:
https://stitch.withgoogle.com/projects/2340622733448831121
💭 Feedback on Google Stitch:
My favorite part of Stitch was the speed of iteration. Being able to move from a simple prompt to a polished interface in minutes made experimentation much easier. The AI-powered generation and editing workflow allowed me to focus more on user experience, interaction design, and creativity rather than spending hours building layouts manually.
Built with Google Stitch using AI-powered generation, rapid iteration, and interactive design workflows.
Feedback is welcome!
@stitchbygoogle
#stitchchallenge #GoogleStitch #UIDesign #UXDesign #ProductDesign #AI #MusicApp #MobileDesign #CreativeTechnology #AppDesign Hi everyone! 👋
For the #ConfigMakeathon, I created Mudra Mirror ✨
Coming from a Kathak background, I've always known how important mudras are in Indian classical dance. Learning them takes observation, practice, correction, and often having someone there to guide you.
With the tools available today, I couldn't help but think about how technology could support that learning process.
So I built Mudra Mirror. An interactive experience that helps artists learn, practice, and refine mudras through real-time guidance.
As learners perform a gesture, the system tracks finger positions, provides feedback, and confirms when the mudra has been perfected.
This is a very early version of a much bigger idea I've had for a while around making dance practice more accessible, interactive, and engaging when you don't always have someone beside you to guide every movement.
Built with Figma Make, with images generated using Nano Banana, all within 4 days as part of the Makeathon challenge.
It's still evolving, and I'd love to hear your thoughts 💛🙏
Try Mudra Mirror (https://wagon-echo-24453328.figma.site)
https://www.linkedin.com/posts/misritrivedi_configmakeathon-ugcPost-7472897110212997120-O_BS/?utm_source=share&utm_medium=member_desktop&rcm=ACoAABFMpakB-8FVAi7XCVZGmib3w8fZlRavo_Y
#configmakeathon #FigmaMake #Kathak #IndianClassicalDance #AI #UXDesign #ProductDesign
