Improved organic conversion rates by optimising mobile experience. Reduced page height & increased scroll engagement. Identified issues using Hotjar.

Collaborated with an external agency to improve Web UX/I. Redesigned website to optimize conversion rates and improve user experience.

Campaign collateral creation for OOH, print ads, social media, and more - bringing ideas to life and delivering results.

Updating the company's online platform, with a primary focus on simplifying purchase flow & filter systems.

Led the design processes for the company's first website release & was able to achieve a professional, modern look, while still prioritising purchase flow.

Directed the brand development & collaborated in creating an airy, bright info-based landing page.

Led the website re-design with the aim of elevating their brand & creating a digital platform that showcases their products and package offers.

Check out my latest freelance work on my personal Instagram page. From branding to web design, I specialise in creating unique and engaging visuals.