Most AI builds break at the wiring, not the model: no retries, no log of what the model actually did, and no clear line for what the agent may do without a human.

I build that layer. My own products run on it -- an ordering platform where an AI agent handles real orders, and a coding agent that writes no file until someone approves the change.

The question worth answering first is what your agent should never decide on its own.

SES AI is a battery technology company accelerating the energy transition through AI-powered material discovery, battery development, manufacturing, and management. SES AI approached us with a website redesign driven by its new “All-in on AI” strategy. As AI became central to the company’s work across safety, manufacturing, and science, the existing website still focused primarily on its battery-hardware side. We redesigned the experience to clearly communicate the three AI pillars, while making the website simpler, more direct, and easier to navigate.

This looks insane. The robotic arm with the battery cell is such a strong visual. Love how clean you kept it despite it being AI heavy.