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Work by Gabriel Polido
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Gabriel Polido
Brand Designer
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5.0
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Monte Azul Paulista, Brazil
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Monte Azul Paulista, Brazil
2
The right adjustment for your brand. Explore the portfolio ↗ (https://polido.pages.dev/#home)
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POLIDO — Brand Identity & Visual System POLIDO is the visual identity of my independent brand design practice, shaped by a process of listening, synthesis, form, and use. The identity brings together a hand-drawn signature, restrained typography, tactile materials, and a palette of warm paper, graphite, and Basil green. From printed matter to apparel and physical applications, the project explores how a consistent visual language can adapt to different materials and contexts while maintaining its character. Scope: Brand Strategy, Visual Identity, Art Direction, and Mockup Design.
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Macula Brand Identity Design
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Macula - Motion studies. A central point, radiating forms, and the spaces between them. The identity’s geometry moves between symbol and pattern through changes in scale, cropping, and repetition. Each composition reveals a different reading of the same structure.
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