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Curl Me Nation | Beauty & Lifestyle Brand Identity
Category: Brand Identity · Logo Design · Visual Identity
Curl Me Nation is a beauty and lifestyle branding project built around individuality, self-expression, and the celebration of natural curls.
The creative direction explores how a distinctive visual identity can communicate personality, confidence, and an approachable brand experience.
The goal was to establish a memorable identity that connects with its intended audience while balancing expressive character with professional presentation.
By focusing on recognizable branding, visual harmony, and flexible applications, the project demonstrates how thoughtful design can help a beauty brand establish its own personality in a competitive market.
Creative Focus: Expressive branding, individuality, audience connection, and lifestyle-oriented visual identity.
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THG Training Club – Fitness Brand Identity & Mockup Design
A bold and modern fitness brand identity design created for THG Training Club. This project focuses on building a strong, powerful visual presence that reflects discipline, strength, and high-performance training culture.
The design revolves around a minimal yet aggressive aesthetic, using a dark theme combined with a striking red logo to create a premium and impactful look. The typography and visual hierarchy are crafted to enhance brand recognition while maintaining clarity across different applications.
whos the target member for THG, serious lifters or more of a general gym crowd
NOUREST — Nature-Led Brand Identity Design.
A brand about nature should feel natural at every touchpoint. 🌿
That's the idea behind NOUREST from its leaf-inspired monogram and green-led palette to packaging and brand materials.
One identity.
A consistent experience.
🏀 Full Design Showcase – Better View on Dribbble.
✅ https://dribbble.com/shots/27799268-NOUREST-Sustainable-Brand-Identity
