Thank you! I designed the stacked THG monogram with scalability in mind, ensuring it maintains its clarity and visual impact at smaller sizes, such as on cups, as well as in larger applications like wall signage. I focused on keeping the shapes clean and balanced so the mark...

I envision THG appealing to both serious lifters and the broader gym community, with a slightly stronger focus on dedicated fitness enthusiasts. The goal is to create a bold, premium, and versatile brand identity that feels professional and motivating while remaining welcoming to all gym members.