RUDE OLIVE 🫒 Salty. Briny. Unapologetic. Not every brand has to be sweet. Sometimes, a little attitude is the whole point. For Rude Olive, I created a bold and playful brand identity that embraces the olive’s unapologetic personality—chunky typography, expressive mascot, and a vibrant color palette that stands out on the shelf while staying true to the product. A brand that’s a little rude… but impossible to ignore. What do you think of this direction? 👀 #brandidentity #branding #olivebrand