Quick design vote 🐾 I’m working on the visual direction for Stormi & co., a pet + human accessor...Quick design vote 🐾 I’m working on the visual direction for Stormi & co., a pet + human accessor...
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Gülfem's avatar
Gülfem Soral
pro
• 3h
Quick design vote 🐾
I’m working on the visual direction for Stormi & co., a pet + human accessories brand, and I’m curious:
Which direction would you choose?
🐶 A: Playful & handmade 💗 B: Warm & lifestyle-focused
Both are part of the same brand world, but they tell a slightly different story.
Which one feels stronger to you? 👇
You can see the full project here: Stormi & co. — Brand Identity & Packaging
FigmaAdobe IllustratorBrand Design
Playful & Handmade🐶
Warm & Lifestyle 💗 

2 votes

Ends in 1d

Artur's avatar
Artur Mikhov
pro
• 3h
B, on one specific ground: the human is in the frame, so "pet + human accessories" reads in a glance instead of looking like a pet brand that happens to sell to people too. A is charming but it only tells half the proposition. If it were mine I'd run B's photography as the...
Gülfem's avatar
Gülfem Soral
pro
• 2h
That makes a lot of sense. I agree that having the human in the frame makes the “pet + human” proposition much clearer at first glance. A has a softer charm, but B communicates the full idea more immediately. I’d probably go with B too, especially for the main brand photography.
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