Modern Brand Identity Designed for Legacy Property ManagementModern Brand Identity Designed for Legacy Property Management
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Brand identity created for Legacy Property Management, a New York based property management company. The goal was to refresh the brand with a clean, modern identity that reflects professionalism, reliability, and attention to detail. The project included logo design, a complete brand guidelines system, workwear, safety gear, packaging, signage, stationery, and a cohesive visual language designed to strengthen the brand across every customer and employee touchpoint.
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Maty's avatar
The orange and olive combo is unexpected for property management but it works so well for the workwear/safety gear application, way more distinctive than the usual navy-and-gray in that industry. Did the client push back on going that bold, or were they already on board with breaking category convention?
Kristaps's avatar
The client didn’t have a specific direction in mind for this project they just simply wanted something distinctive that stood apart from the competition. It gave me the freedom to explore different visual directions, experiment with color combinations. The final palette actually...
Bella's avatar
Amazing work!
Artur's avatar
Outstanding work!
Nafiul's avatar
clean!
Michal's avatar
it's so cool!
Job's avatar
Amazing
Elias's avatar
Absolutely love the mock up and the layout!
Devowise's avatar
Really clean work. The system feels practical and scalable, which is exactly what a property management brand needs.
Oluwadamilola's avatar
Clean and clear branding. Initially thought it was a construction company tho
Victrex's avatar
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