The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
A collection of four experimental logo concepts for urban clothing brands. Each design explores a different visual direction through bold typography, custom lettering, symbolic elements, and contrasting color palettes. The concepts were created to express distinctive brand identities with a modern, edgy, and streetwear-inspired aesthetic.
It is interesting how each logo has its own personality while still feeling part of the same urban world. The custom lettering gives the collection much more character than standard streetwear marks. Which concept would you choose to develop into a full identity?
"I appreciate the valuable input! Of all the four ideas presented, I would favor developing the 'Wearable' concept into a complete identity. The crown image used in combination with the lettering provides a great hierarchy and flexibility to be applied across packs, clothing...
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
MIDDAY — the sandwich bar that turns every lunch break into the best part of your day. 🥪💚
This brand identity is built around bold typography, vibrant green and yellow tones, and playful illustrations to create a fresh, energetic, and unforgettable experience. Every touchpoint—from packaging and menus to social media and storefronts—works together to give MIDDAY a fun, confident personality that stands out.
Available for branding & packaging projects. For inquiries, check the link in my bio.
#brandidenty #branding #foodbranding
I designed four concepts for this logo. The client likes one of them, while another is my personal choice. I would love to hear your opinion. Which one do you think works better?
3 voted
60%
2 voted
40%
5 votes
Closed
Bringing a Modern Street-Food Brand to Life: Brand Identity & Cinematic Presentation for KD Momo Hub
Here is a 30-second cinematic brand presentation reel created for KD Momo Hub, a contemporary street-food and dumpling brand.
As part of this complete brand design project, the client wanted a visual identity that felt youthful, premium, and authentic—breaking away from generic fast-food aesthetics.
Key Highlights of the Project:
Visual Identity & Logo Design: Crafted a minimalist monogram combining the letters "K" & "D" with rising steam geometry, paired with clean typography.
Palette & Tone: Designed a fresh, warm color scheme (Cream, Forest Green, and Energetic Orange) reflecting organic warmth and vibrancy.
Packaging & Collateral: Developed sustainable packaging mockups, patterns, takeaway wraps, and ambient signage.
Motion & Presentation: Scripted, art-directed, and rendered this cinematic motion video to showcase real-world brand applications—from macro food textures to stadium lightbox activations.
My Role in this Project:
Brand Identity & Logo Design
Packaging & Merchandising Layouts
Motion Graphics & Cinematic Brand Presentation (3D/Video)
Art Direction & Storyboarding
Brand Identity • Packaging Design • Motion Graphics • Art Direction • Logo Design • Brand Strategy
