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A few logo directions I designed for The Candid Crow.
I’m sharing four different concepts, each with its own personality and approach to the brand.
Curious which one stands out most to you.
If you had to choose just one, are you going with 1, 2, 3, or 4?
4 for me, that wide script lockup with the hat illustration feels the most editorial, almost like a magazine masthead. 2 and 3 read more like a badge for a barbershop or a whiskey label. What's the client actually leaning toward so far?
He's a wedding photographer!
The top right one! 🙌 The bottom left makes a lot more sense too because it communicates the photography side more clearly.
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Dots as the only visual language with one orange accent is a bold, consistent call.
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Left is better because the text is readable, the overall blue background is not flashing to the eyes as compared to the right one.
For the top right button " Start a project ", you can add some animation so that it stands out and encourage users to click on it.
This is fire 🔥
