Crafting Premium Organic Skincare with LUNA's Nighttime IdentityCrafting Premium Organic Skincare with LUNA's Nighttime Identity
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LUNA is a premium organic skincare brand focused on nighttime skin recovery and natural radiance. The goal was to create a visual identity that feels calm, earthy, and high-end.
My Work Process:
Logo Design: I designed a unique logo combining a realistic moon texture with organic leaf elements to represent the "Nature meets Night" concept.
Color Palette: I curated a sophisticated palette of Sage Green, Taupe Brown, and Warm Beige to evoke a sense of purity and luxury.
Packaging & Mockup: I applied the branding to a professional skincare serum bottle, ensuring a clean hierarchy where the brand name and product benefits are easily readable for the consumer.
Typography: Selected a minimalist sans-serif font to maintain a modern and professional aesthetic throughout the branding.
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