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some early concept design exploration done in figma, right before our national football teams big match in this years FIFA world cup
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New case study is up on my profile! A fun passion project I worked on earlier this year🚲
super cool project! the typographic work is impeccable and super interesting
Jordan Racing concept.
What if Jordan Brand launched its own racing team? We imagined the full launch, from the Speed Demon campaign and posters to a telemetry inspired website, racing streetwear and a flagship research facility. Basketball heritage meets Formula 1 speed.
Designed by Studio /03
Concept project, not affiliated with Nike or Jordan Brand.
Art Direction, Brand Identity, Campaign Design, Web Design, Poster Design, Apparel Graphics, Motorsport, Concept
The grayscale with that one red accent keeps the whole system tight. Telemetry style site is a smart touch.
loved it!!
