Prunier’s 100th Anniversary
A Century of Culinary Heritage in Motion
To commemorate the legendary Prunier Restaurant’s 100th anniversary, I produced a mixed-media motion piece that spotlights the brand’s unparalleled heritage, from its role as one of France’s foremost purveyors of farmed caviar to its iconic address in Paris, now led by acclaimed chef Yannick Alléno. Drawing on a century’s worth of archival imagery and high-profile collaborations (like Yves Saint Laurent-designed caviar tins), the video merges nostalgia with modern motion design to honor a legacy that has shaped French gastronomy.
Most kitchen appliance ads sell you the warm family dinner. I wanted to try the opposite.
Built this BORA concept as a portfolio piece, treating the product like architecture instead of tech – dark marble, concrete, no hands, no food styling. Just a pot, steam, and silence.
The steam does all the movement in the motion piece. Typography stays out of the way – one line, low CTA, nothing fighting the composition. Turns out when you strip out the lifestyle, the price point sells itself.