Gaurus Streetwear Apparel Graphics and Hoodie CollectionGaurus Streetwear Apparel Graphics and Hoodie Collection
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Ibtihaj's avatar
Ibtihaj Shaikh
• 15h
Project Title:
Gaurus Streetwear — Brand Apparel & Graphic Hoodie Collection
Project Overview / Case Study:
About the Project:
Founded in 2022, Gaurus is an urban streetwear brand focused on producing bold, high-contrast, and contemporary apparel. This collection showcases a series of custom graphic hoodie designs engineered to reflect a strong, edgy visual identity and modern street culture aesthetics.
Design Breakdown & Concept:
Block Typography (Black Hoodie): A heavy, custom block-type layout designed for maximum brand presence and bold street appeal.
Abstract Geometric Typography (Black & White Hoodies): A custom diagonal line-art pattern that seamlessly integrates and conceals the brand name "GAURUS" into a sleek, futuristic typographic maze.
Gothic Skull & Rose Illustration (Black Hoodie): A detailed vector graphic pairing a skull with a red rose, symbolizing raw passion, resilience, and fearless individuality.
Scope of Work & Deliverables:
Apparel Graphic Design: Created original vector artwork, custom block typography, and geometric hidden-text pattern compositions.
Brand Identity & Merchandise Layout: Developed artwork placement strategies, color contrast schemes, and print-ready production files.
Product Mockups & Presentation: Designed realistic photorealistic mockups to present the apparel line in a clean, professional aesthetic for commercial launch.
Project Tags & Skills for Contra:
Apparel Design • Streetwear Graphics • Merchandise Design • Brand Identity • Vector Illustration • Typography • Adobe Illustrator • Mockup Presentation
Adobe IllustratorFashion Design
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