A 60-second walkthrough of how I research multifamily and single-family real estate companies and map decision-makers to the right location.

The challenge: A client's property list covered several target locations per company. The goal was a spreadsheet where every contact sits at the most relevant location, not simply at headquarters.

My process: → Classify each property as multifamily or single-family from evidence, and flag anything unclear → Research the operating companies, offices and leadership on official websites → Identify relevant decision-makers on LinkedIn across executive, sales, marketing and property-operations roles → Match each person to a location using their title, profile, team page and office directory → Check business emails and label them honestly: Verified, Unverified, Invalid or Not Found → Run quality control, then deliver a clean, organized spreadsheet

The part I care about most is location matching. When the evidence supports one office, I assign it and note the source. When it doesn't, I flag the record for review instead of guessing.

What I delivered: • Property type, name and address • Company, website and target location • Decision-maker name, title and department • LinkedIn URL and business email with a status • Location match evidence, source URLs and verification notes

The video is a motion-graphics walkthrough built with fictional sample data. No real client information is shown.

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Faiz Khan B2B Lead Generation | Prospect Research | Sales Intelligence