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A logo reveal is easy. Explaining why the logo changed is the fun part.
OPTYO had spent a decade telling the stories of sports and fitness brands, and their old mark was a single ring for one unified team. The new identity breaks that ring into tiles, one for each channel they now cover. I created the brand story and logo animation that walks through that shift, from fast cuts of athletes to the tiles spinning into the new mark.
Check it out. How do you usually start a logo animation?
A masterpiece!
Oh! Thank you so much! 😊
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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The full case study is on my profile.
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