OPTYO is a performance marketing agency scaling sports, fitness, and wellness brands
from launch to $10M+ in revenue. As part of their rebrand, they needed an animation to bring the new identity to life - not just show a logo change, but
communicate the shift behind it.
I handled
full production, from design board to final delivery, translating the new visual identity into a motion piece that felt intentional and on-brand.
The animation incorporates brand footage, key messaging, and sound design - built around OPTYO's color palette and typographic system.