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MC Displays is a UK-based retail display company specializing in mannequins, retail displays, mannequin hire, renovation and shop fitting solutions.
๐๐ก๐ ๐๐ก๐๐ฅ๐ฅ๐๐ง๐ ๐
The existing website needed a clearer structure and better user experience. Beyond the redesign, the business also needed custom booking systems for its renovation and mannequin hire services without adding expensive third-party apps.
๐๐ก๐๐ญ ๐ ๐๐ข๐
I redesigned and developed the Shopify website using custom Liquid sections based on a custom demo design i made which was approved by the client.
I then built two custom systems around the client's workflow:
๐๐๐ง๐จ๐ฏ๐๐ญ๐ข๐จ๐ง ๐๐จ๐จ๐ค๐ข๐ง๐ ๐๐ฒ๐ฌ๐ญ๐๐ฆ (Custom booking functionality tailored to their renovation service).
๐๐๐ง๐ง๐๐ช๐ฎ๐ข๐ง ๐๐ข๐ซ๐ ๐๐ฒ๐ฌ๐ญ๐๐ฆ (Custom hire functionality allowing customers to book mannequin products directly through the website).
๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ ๐๐ฎ๐ญ๐จ๐ฆ๐๐ญ๐ข๐จ๐ง (Automated repetitive tasks to reduce manual work and simplify booking and enquiry management).
๐๐ง๐ ๐จ๐ข๐ง๐ ๐๐ฎ๐ฉ๐ฉ๐จ๐ซ๐ญ (Continued monthly development, troubleshooting, improvements and technical support).
๐๐๐ฌ๐ฎ๐ฅ๐ญ๐ฌ
+35% Product Sales
ยฃ1,500+ App Costs Saved
Reduced Manual Work
Ongoing Client Partnership
What started as a Shopify redesign grew into multiple development projects and an ongoing monthly relationship with the website continuing to evolve around the client's business needs.
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This is a really polished presentation. Nicely done!
Same prompt. Same concept. Two AI tools. ๐
I gave ChatGPT and Gemini the exact same prompt to create a luxury perfume ad creative.
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๐ต Aโ Gemini
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11 voted
39%
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61%
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Closed
Project Overview
Fatima Lane is a contemporary womenโs fashion ecommerce experience designed around a clean, editorial visual style. The project focused on creating a premium shopping experience that feels simple, elegant and easy to navigate across the complete customer journey.
The Challenge
The goal was to create an online fashion store that could present products in a premium way without making the shopping experience complicated. The website needed clear product discovery, detailed product pages, wishlist and account functionality, while maintaining a consistent fashion-led visual identity.
The Solution
I designed and developed a responsive ecommerce experience with a strong focus on product presentation, navigation and usability. The interface combines editorial layouts with practical shopping functionality, including product collections, quick product access, product details, wishlist, customer account areas and order-related workflows.
Key Features
Product collections and new arrivals, detailed product pages, product variants, wishlist, cart flow, customer account area, order tracking, saved addresses, profile management, responsive layouts and structured footer/navigation.
โข Oct 5
Beautiful balance of editorial style and usability. The shopping experience feels premium without becoming complicated.