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Directed Dutch commercial which is part of a multi year running campaign Directed dozens of commercials for this campaign which has become part of popular Dutch culture
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A cinematic AI commercial concept inspired by the quiet ritual and craftsmanship behind premium Japanese tea.
The goal was to create something that feels less like a traditional product ad and more like a sensory brand film — moving from mist-covered tea fields and freshly picked leaves to the precision of a Japanese tea ritual and the final pour.
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Creative Direction · AI Visual Production · Cinematic Advertising · Product Storytelling
The close-up shots are amazing 🔥