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Unsalted Vacation Rentals — Guest Book Design
A branded guest book designed for Unsalted Vacation Rentals to create a welcoming, informative, and cohesive experience for vacation-rental guests.
Role - Graphic/Visual Designer
Focus - Brand Design • Information Hierarchy • Print Design • Visual Communication
Client - Unsalted Vacation Rentals
The Challenge
Vacation-rental guests need quick access to important information—from Wi-Fi and emergency contacts to house rules and checkout instructions—without feeling overwhelmed by a wall of text or disconnected instructions.
The goal was to turn essential guest information into a clear, approachable, and on-brand experience that felt consistent with Unsalted's vacation-focused identity.
The Solution
I designed a cohesive 14-page guest book that balances practical information with brand personality and creates a clear flow throughout the guest experience.
- Structured information into intuitive sections covering arrival, support, house rules, checkout, and future bookings
- Established clear visual hierarchy so important information—such as emergency contacts, quiet hours, and checkout requirements—is easy to find
- Applied Unsalted's visual identity through typography, color, imagery, and graphic elements
- Created a welcoming brand experience beginning with a branded introduction and continuing through the guest's entire stay
- Included strategic business touchpoints encouraging guests to book directly for future stays and introducing Unsalted's property-management services
- Designed for real-world use with concise copy, scannable layouts, and practical information guests can reference throughout their stay
Final Design
Welcome & Brand Introduction
- An inviting opening establishes the Unsalted experience and immediately orients guests to the property.
Guest Information
- Essential Wi-Fi, support, emergency, and house information is organized for quick reference.
House Rules & Checkout
- Clear hierarchy makes expectations and checkout responsibilities easy to understand and follow.
Stay → Return
- The final pages turn the guest experience into an opportunity to encourage direct bookings and continued engagement with the brand.
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