I have two separate businesses that need to launch new lead generation campaigns on Meta (Facebook & Instagram) and Google within the next 48 hours. Ad accounts for each brand are already in place, so you can start building your campaigns immediately.

Here's what each business needs: • A complete campaign structure in Meta Ads Manager and Google Ads — choose the right goals, ad groups, audiences, and keyword themes focused on lead generation.

• Engaging ad copy and creative variations that match each brand's tone (I'll provide logos and any existing assets).

• Verified conversion, pixel, and Google Tag Manager event tracking to record every lead.

• Refined initial bid settings, budget, and schedule for quick learning and optimization.

• A concise performance dashboard so I can quickly view cost per lead and other key metrics.

Acceptance criteria: campaigns approved by both platforms, accurate performance tracking in real-time tests, and ads showing actual leads before the 48-hour mark.

If you implement high-quality campaigns that meet these criteria, I will continue to provide optimization and scaling services for you.

The biggest conversion killer on a product page usually isn’t the price. It’s the 10 seconds before a shopper decides whether they trust you enough to keep reading. Every scroll should answer a question before it creates a new one. If visitors have to hunt for proof, benefits, pricing, or reassurance, your paid traffic starts leaking before they even reach the CTA. That thinking shaped this skincare PDP I built in Replo for Shopify. The goal wasn’t to make it look premium it was to reduce hesitation with stronger information hierarchy, visible proof, objection handling, and a buying path that feels effortless. Founders spend thousands improving ads. Sometimes the bigger win is making each click worth more. What’s the first thing you look for when auditing a product page: trust, clarity, or friction?