To be honest, we like both options. So we're curious—which one appeals to you more?To be honest, we like both options. So we're curious—which one appeals to you more?
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I’d go with the white version, it feels cleaner, more modern, and keeps the focus on the message and the flow between the platforms. The dark background adds more visual weight than this concept really needs.
Thanks, Elvira. Good point about visual weight: on a light background the connections between platforms read faster, and that's the core of the message. Noted.
Option 01 for me. Green gets to "care" faster in a hospital setting, while the violet pulls the whole system toward a tech product. Since the identity is AI-first, I'd be curious whether you want patients to read it as clinical or as friendly first.