Jordan Racing concept.
What if Jordan Brand launched its own racing team? We imagined the full launch, from the Speed Demon campaign and posters to a telemetry inspired website, racing streetwear and a flagship research facility. Basketball heritage meets Formula 1 speed.
Designed by Studio /03
Concept project, not affiliated with Nike or Jordan Brand.
Art Direction, Brand Identity, Campaign Design, Web Design, Poster Design, Apparel Graphics, Motorsport, Concept
This is an FPV drone flight through a city during a solar eclipse.
The camera moves from a crowded square to a football stadium without any cuts or transitions. I wanted to show how people react when something unusual happens, and routine...
That FPV one-take through the city during the eclipse is insane Evgeniya! No cuts from crowded square to football stadium - the continuity is wild for AI film. Love the concept of showing how people react when something unusual breaks the routine. True cinematic AI done right!