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Retail Fraud Analysis
Retail businesses face a tough balancing act: missing real fraud drains revenue, while overly aggressive security flags legitimate customers and hurts retention.
To solve this, I built an end-to-end analytics project examining 100,000 retail transactions to uncover where risk actually concentrates across payment methods, merchant categories, and locations.
The Data Challenge & Solution
Deep data profiling revealed the native fraud-risk score was completely broken (flatlined at 0.0 across all records), and two location fields were 100% redundant. Instead of faking the data, I engineered a transparent, custom Risk Level classification (Low, Medium, High) using real behavioral security flags already present in the dataset, like velocity and high-risk devices.
Technical Execution
SQL: Handled data cleaning, removed duplicate records, standardized formatting, and resolved null values.
Power BI: Built an interactive 3-page dashboard featuring an Executive Overview, Fraud Analysis, and Risk & Recommendations.
Key Findings
Unexpected Exposure: Medium Risk transactions carried the highest financial exposure ($7.1M) ahead of High Risk ($3.3M), signaling a need to recalibrate risk thresholds.
Transaction Trends: Fraud clustered heavily in lower brackets ($0–$500) rather than large sums, with domestic transactions making up 66.8% of activity.
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Monochrome approach looks amazing!
What if your online store could market itself? 🤖
I’ve been building an AI-powered social media automation platform that turns ecommerce products into ready-to-publish marketing content.
The workflow can:
→ Connect to an ecommerce store
→ Sync products automatically
→ Generate social media content with AI
→ Create product-focused visuals
→ Prepare posts/stories for social platforms
→ Schedule and publish content
→ Keep product marketing running with minimal manual work
The bigger idea isn’t just “AI-generated posts.”
It’s building an automated marketing workflow around the actual products in your store.
This is the kind of automation I enjoy building: connecting APIs, AI agents, ecommerce systems, content generation, and social platforms into one practical workflow.
If you're running an ecommerce business and still creating every product post manually, there’s probably a lot that can be automated.
#AIAutomation #Ecommerce #AI #MarketingAutomation #SaaS #Automation #Contra
Love this autonomous workflow! Clean execution and super practical.
TimeFlow is a clean and modern time tracker dashboard designed to help teams manage project progress, tracked hours, budget usage, internal costs, invoices, and work item breakdowns in one organized SaaS interface. The design combines project analytics, budget progress charts, billable and non-billable hours, remaining budget cards, expense tracking, invoice status, and a structured sidebar navigation into a light, minimal, and highly readable dashboard UI. With soft cards, subtle color accents, clear data visualization, and intuitive project management flows, TimeFlow makes time tracking, budget monitoring, and team productivity easier to review and act on.
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