A detail often overlooked when creating visual identities is the photographic style; many designers use stock photo libraries without any clear criteria, incorporating nearly random images into a brand’s designs.
I was recently working on a project and decided to put more focus on the style of the imagery, ensuring it aligned as closely as possible with the brand’s core concept—and these are the results.
I used Nano Banana 2.1, and the outcome was fantastic; the brand now has imagery that is 100% custom-tailored to it.
Worked on the visual direction for Four Percent, creating a bold and modern identity inspired by American innovation. The project included the logo system, typography, graphic elements, apparel applications, and overall art direction.
A self-initiated identity exploring custom lettering, sensual art direction and a refined visual system across packaging, editorial and digital applications.
Currently open to freelance and remote collaborations in branding, music, fashion and culture.
Visual Identity · Art Direction · Logo Design · Campaign Design
TenForge is a creative agency working across content, motion design, advertising, and digital solutions. I developed its visual identity to give the brand a bold, modern look that reflects its creative and technology driven approach.
What I worked on:
Brand Identity: Developed a distinctive visual direction through logo design, typography, and color selection.
Brand Graphics: Created visual assets that bring consistency across the brand's communications.
Marketing Visuals: Applied the identity across branded materials to maintain a cohesive look.
The result is a consistent, recognizable brand identity that reflects TenForge's creative approach and connects its services through a unified visual style.