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KONTRASTY- W DRODZE
A graphic identity concept for the 64th Bydgoszcz Music Festival in Gdansk, Poland, created for the 2026 festival edition under the theme “CONTRASTS – ON THE WAY”. The project explores the diversity of music, artists and experiences through a bold and flexible visual language, applied across the festival’s posters, programme, flyer and invitations.
Festival identities always sit between flexing enough to hold the range of artists and still reading as the same festival from one edition to the next. Contrasts is a smart theme to sit that on, because the concept absorbs the variation rather than fighting it.
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