Sunblock — Logo & Brand Identity Design for an Automotive Gadgets Brand ✦ We developed a complete brand identity for Sunblock — an automotive gadgets company whose products sit at the intersection of technology, comfort, and on-road innovation. 🧩 The design system is built around a single, strong idea: a sun rendered through horizontal lines — simultaneously evoking light filtering through a visor, motion, and precision engineering. Clean, confident, instantly recognisable. Special attention was given to: - logo mark construction with clear geometric logic; - full colour system — signature yellow for energy, deep black for technology, white for clarity; - monochrome logo variations for print, engraving, and embroidery use cases; - brandbook layout with consistent visual language across all applications; - mockup presentation showing real-world brand feel. A sharp and modern identity that positions Sunblock as a premium player in the automotive accessories space — technical enough to feel credible, bold enough to stand out. Looking to build a brand identity that reflects the true character of your product? Let's create something that lasts!

RFNE. | Branding & Packaging Design - Bento Summary

The visual system reflects RFNE’s commitment to clinical precision, system optimization, and efficacy over marketing. A restrained palette of matte black and warm grey, elevated by oxblood red accents, reinforces authority and depth. High-contrast, architectural imagery, generous white space, and grid-based layouts further establish a language that is minimal, forensic, and intentional. The result is a brand that feels authoritative yet contemplative, like a daily ritual grounded in science, designed to maximize human potential with quiet confidence.

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This is beautiful 🤩