The AI lifestyle shots blending into the sky and hand tones that convincingly is impressive, that's usually where AI product photography falls apart. Was this pitched to the client as AI-generated from the start, or something you tested first and presented once it held up?
The packaging direction is really nice. The soft colors, simple typography, and clean product shots work well together. Feels fresh, considered, and easy to recognize.
One page with brand, web and product UI together is a strong move. Clients see the range without clicking around. Rebuilding mine with AI coding tools taught me the same thing: the speed lets you spend the saved time on the case study writing, which is what actually wins work.
A website hero and motion identity concept for Cycle.
The experience takes the viewer through seven historical eras in one continuous forward journey, while the logo, camera path and core composition remain consistent.
The concept explores how a static identity can become a living digital experience through motion, environment and interaction.
Workflow included Spline, Claude via MCP, Midjourney and SeaDance.
Available for brand identity, motion and digital design projects.