Led a 180-template Retail & E-commerce campaign for Canva Philippines, including IG posts & stori...Led a 180-template Retail & E-commerce campaign for Canva Philippines, including IG posts & stori...
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Led a 180-template Retail & E-commerce campaign for Canva Philippines, including IG posts & stories, TikTok live backgrounds, e-commerce banners, and tarpaulins & posters.
We introduced two new doctypes to the local library, starting from one insight: tarpaulins and banners are everywhere in Filipino retail (market stalls, store openings, roadside sales), and Canva didn't have a dedicated template for them.
Five design styles. 180 templates. One goal.
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Shivil's avatar
Amazing to see what data-led design looks like.
Abdullah's avatar
Eroglu Studios logo
Looks cool!
Devowise's avatar
Great work. Solving a localized problem at scale is what makes projects like this so impactful.
Deepak's avatar
Great design
Muhammad's avatar
180 templates is impressive, but the research behind the decision is what stands out most. Solving a real gap in the library is always more valuable than just adding volume.
Nabeel's avatar
Colors blends so well! Great work 🔥
Maty's avatar
Building 180 templates across social, live, e-commerce, and print sounds like a serious systems challenge. Which new tarpaulin or banner use case exposed the biggest gap in the original library?
Adeyemi's avatar
Great works
MD Rafee 's avatar
The insight about tarpaulins and roadside banners having no dedicated Canva template despite being everywhere in Filipino retail is exactly the kind of local gap that's easy to miss from outside the market. Smart to build the doctypes around that instead of just localizing existing layouts.
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