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SwiftPay had a 60% drop-off problem. I investigated where friction could be occurring, identified trust and transaction-comprehension risks, redesigned the critical journey around transparency and error recovery, and developed an AI-assisted workflow for research, UX auditing, prototyping, and quality assurance.
Final design philosophy
Make the user feel three things at every critical step:
1. I know what is happening.
2. I know what will happen next.
3. My money is safe.
#casestudy #Fintech #AI-assistant
The network for creativity
Join 1.25M professional creatives like you
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Creatives on Contra have earned over $150M and we are just getting started
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Just published a case study I've been sitting on for a couple of months -Bolder Agency, a branding and communications studio for B2B tech.
Built the full site on Framer. Custom motion, interactive components, CMS, and dual-view case study pages. A branding agency's own site has to prove the craft, and this one had a high bar.
Big thanks to the team for the trust throughout the project.
Give it a look and hit like if you enjoy it 👇
https://contra.com/p/LQ6UqlcQ-bolder-website-phase-1-demo-version-framer-development
